Our longtime friend in the business Frankie Santos has left Reyes Family Cigars/Puros Indios, and will be the Director of Marketing for Pinar del Rio (PDR) Cigars. Halfwheel.com is reporting it. I held off because he asked me not to say anything until he made his official announcement.
Halfwheel is usually on the ball, and mustn't work or something
Quote:
“I have known Frankie since I started in the cigar industry and we kept in touch for many years,” said Abe Flores, the PDR’s owner. “I always told him I’d love for him to join the company, and we finally made it happen.”
Santos is no stranger to the cigar business. He spent a decade working with his uncle, Carlos Toraño at the family’s cigar company. He most recently worked as the director of marketing for Reyes Family Cigars.
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